Donald Jay Alschuler
May 9, 1935- March 1, 2020
Donald Jay Alschuler started his first business venture in 1942, selling eggs from his backyard
chickens door-to-door in his native Brentwood. He was seven years old. Throughout his life, he
continued to hone his business acumen and occupied several leadership positions. While at
Emerson Jr. High, he bred and sold hamsters to the Beverly Hills Pet Store. Always a leader, at
Beverly High he lead the “Bee Team” as quarterback. Upon graduating in 1953, he continued
as the quarterback for his ZBT Fraternity football team at CU Boulder and later at UC Berkley.
After graduating in 1957, he served in the Air Force in Washington D.C as a Lieutenant. In 1960
he moved back to California to become a CPA. Three years later, he combined his interest in
accounting with his natural leadership skills, and opened his own company Modern Service
Office Supply (also known as MSOS). MSOS delivered office supplies across the nation until
1993, when Don sold the company to focus on new positions in leadership. He served on the
boards of United Way Los Angeles, United Jewish Welfare Fund, Vista Del Mar, and many more
non-profits. Instead of retiring fully, he became a CEO Coach, an Angel Investor, and cultivated
his lifelong interest in the stock market. Using his computer skills, he began a career in digital
photography for the Huntington Gardens. His many wonderful photos also captured animals at
the LA Zoo, his worldwide travels, and “Images Of The Not So Famous”.
Don is predeceased by his son Brian Jay. He is survived by his wife of 62 years, Lynne Lewis
Alschuler, his two daughters Melanie Maguire (Michael) and Trina Scholz (Eric), and four
granddaughters Emma Fraser (Ian), Moorea, Lizzy, and Misha. We will miss you on the ski
slopes, the tennis courts, and our travels around the world.
Funeral services will be held at Hillside Memorial Park and Mortuary on Friday March 6th at 12
noon. In lieu of flowers, please make a donation to Planned Parenthood Los Angeles or UCLA
Jonsson Comprehensive Cancer Center Foundation.